THE 2017 CBA CONVENTION

WEDNESDAY, OCTOBER 25TH
GRAY CONFERENCE CENTER - UNIVERSITY OF HARTFORD
200 Bloomfield Ave., West Hartford

Parking Lot Map | Parking Pass

 

8:00-9:00 AM   Registration & Continental breakfast.  Rotunda, Gray Conference Center
9:00-11:45 AM  SELLING TO AUTO DEALERS.  Automotive selling specialist John Tkac will lead a fast-paced, practical session about the best sales strategies to use when calling on local auto dealers.  Insight into the evolving trends and unique intricacies of the auto industry.  Strategies, tactics, and techniques to implement immediately.  Positioning against competitors in today’s digital world.  For all TV and radio account executives and sales managers. 
9:00-11:45 AM WHAT YOU NEED TO KNOW ABOUT ATSC 3.0.  Madeleine Noland of  LG Electronics and Adam Goldberg, Consultant to Pearl TV, will present the state of the art of the technology and discuss what impact it will have on the broadcasting industry.
9:00-10:15 AM LEGAL GUIDELINES FOR PRACTICING JOURNALISM.  The Media Law Section of the Connecticut Bar Association will discuss legal guidelines for practicing journalism, addressing such topics as sources, ethics, identification of persons in stories, etc.
9:00-10:15 AM LEGISLATIVE & REGULATORY UPDATES. CBA General Counsel Eric Kemmler moderates a discussion with David Oxenford of Wilkinson/Barker/Knauer, Washington and Patrick McCabe, Capitol Strategies, Hartford, regarding legislative and regulatory issues in Connecticut and the federal government. 
10:15-10:30 AM Coffee Break.  Rotunda, Gray Conference Center
10:30-11:45 AM HOW TO CONDUCT BETTER INTERVIEWS. ESPN’s John Sawatsky conducts a workshop for reporters, producers, and content managers about how to conduct effective interviews. 
10:30-11:45 AM WHAT SOCIAL MEDIA MEANS TO BROADCASTERS. University of Hartford professor Abe Hefter moderates a panel discussion about current trends in social media and their impact on broadcasters.
10:30-11:45 AM TRANSITIONING FROM COLLEGE TO CAREER. BEA’s JC Barone moderates a panel discussion for job seekers and hiring managers. 
Noon-1:30 PM LUNCHEON & ANNUAL BUSINESS MEETING – GENGRAS STUDENT UNION 
2:00-4:00 PM NON-COMMERCIAL BROADCASTERS.  A networking session for non-commercial broadcasters hosted by WWHU’s John Ramsey.