THE 2018 CBA CONVENTION

THURSDAY, OCTOBER 11TH
SHERATON HARTFORD SOUTH
Capital Blvd. Rocky Hill

Noon-2:00 PM  REGISTRATION
12:30-1:45PM  NETWORKING SESSION for Non-Commercial Stations. 
12:30-1:45PM

TRANSITIONING FROM COLLEGE TO PROFESSION 
JC Barone, WCSU

12:30-1:45PM PODCASTING & SOCIAL MEDIA FOR BROADCASTERS 
Abe Hefter, University of Hartford
2:00-3:15PM PLOWING THE SALES GROUND
Mark Levy of Revenue Development Resources will present ways to increase advertising sales revenue.
2:00-3:15PM THE ART OF THE TEASE
Tracy Johnson addresses the importance of building anticipation and forward momentum...not to avoid tune out, but to cause listeners/viewers to remember to tune back in.
2:00-3:15PM WHAT BROADCASTERS NEED TO KNOW ABOUT MUSIC LICENSING
NAB Senior VP for Government Affairs, Garrett Levin, will discuss how to navigate the complex and changing world of music licensing. 
2:00-3:15PM DTV BUILDOUT ISSUES AND UPDATE
A panel discussion designed for engineers and others intertested in digital "re-packing". Moderated by FEMA's Jeff Hugabonne.
2:00-3:15PM THE POWER OF CRITICAL THINKING TO FIGHT FAKE NEWS
The Poynter Institute's Al Thompkins will conduct a webinar for talent, producers and other journalists. 
3:30-4:45PM PLOWING THE SALES GROUND
with RDR's Mark Levy continues...
3:30-4:45PM GOVERNMENTAL UPDATE 
CBA General Counsel Eric Kemmler will moderate a discussion of current state and federal topics that affect broadcasters.
3:30-4:45PM STORYTELLING BASICS
Tracy Johnson applies the principals of storytelling to news writing and on-air personality presentations.
3:30-4:45PM ENGINEERING SEMINAR TBD
3:30-4:45PM PRACTICING JOURNALISM IN THE AGE OF TRUMP
Michael Savino of the Connecticut Society of Professional Journalists and CCFOI leads a discussabout the challenges of producing localnews.
5:00-6:00PM RECEPTION
6:00-8:00PM HALL OF FAME INDUCTION DINNER
Register Now